musée des tissus - 2024

BRANDING & ILLUSTRATION

The aim of this project was to update the logo of Lyon's Musée des Tissus while creating a visual identity for the new exhibition, "L'éclat des années 50".

I redesigned the museum's logo vertically, with the textual elements forming an "M" that refers to the museum. The letters "S" are intertwined to create a single unit, evoking the world of fabric.

For the exhibition "L'éclat des Années 50" I developed an elegant identity that captures the vibrant spirit of the decade and the fashion revolution, characterized by an exaggerated femininity.